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During his pitch, Jones gave the example of using heat to decipher which parking spots are available downtown. To test that, he set up a device that senses heat in front of a parking spot in the Haymarket.

The Angle

Subject Matter

  • Lifestyle 48.72%
    • Family, friends 100.00%
  • Environment and natural world 28.21%
  • Science and technology 23.08%

Emotional Reaction

Sentiment

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Dimensions/Depth Chart

If you find a dimension intereseting, we recommend you pick up one or two facts that you find intriguing and place them into your memory. That way you will have 2nd degree information about the topic if it comes up in conversation.

Accordingly, you can do the same with others as well.