For years, Merlot has labored under the aspersion that it is, essentially, deeply uncool. That's thanks to the 2004 movie Sideways, in which Miles Raymond yells in disgust, "I am NOT drinking any f---ing Merlot!"
If you find a dimension intereseting, we recommend you pick up one or two facts that you find intriguing and place them into your memory. That way you will have 2nd degree information about the topic if it comes up in conversation.
Accordingly, you can do the same with others as well.