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News Analytics

hardseltzercollegekegger social.
As one market researcher put it, while beer is still very popular among college drinkers, “hard seltzer has the momentum.” But hard seltzer’s rise has been largely a canned affair; draft hard seltzer exists almost exclusively in commercial settings, and has yet to seep into the low-pile carpeting of America’s house party tradition.
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Subject Matter

  • Lifestyle 52.94%
    • Family, friends 100.00%
  • Government and social 47.06%
    • Education, schools and universities 100.00%

Emotional Reaction

Sentiment

Positive

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