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Kraft Macaroni and Cheese announced Wednesday that it has changed its name to Kraft Mac & Cheese after 85 years. According to a news release from the Kraft Heinz Company, the new name is “meant to reflect the way fans organically talk about the brand.” The company said it has updated the logo, brand colors, photography, packaging and more.

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  • Business, economics, society 48.24%
    • Companies, industries, organizations 100.00%
  • Arts and entertainment 28.24%
    • Music, film and television 100.00%
  • Lifestyle 23.53%
    • Family, friends 100.00%

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