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Wanting to lead by example, Sephora put forth a comprehensive plan to make the company more inclusive—it was the first large retailer to take the 15 Percent Pledge (to commit a minimum of 15% of their brand assortment to Black-owned businesses) and recently launched an industry initiative to combat racial bias in stores.

Subject Matter

  • Business, economics, society 66.67%
    • Companies, industries, organizations 55.26%
    • Labor issues 44.74%
  • Government and social 33.33%
    • Education, schools and universities 100.00%

Emotional Reaction

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