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Jamie Salter has made his active move at Authentic Brands Group — inking an up to 2.1 billion euro deal to buy Reebok from Adidas and reuniting the brand with star endorser Shaquille O’Neal, who has long wanted to own it. The cash transaction, expected to close in the first quarter, resets the active game on several fronts, freeing Adidas to ...
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The Angle

Subject Matter

  • Business, economics, society 100.00%
    • Companies, industries, organizations 61.54%
    • Labor issues 38.46%

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